I should point out that failure is not the same as defeat.
Failing is when you get knocked down. Defeat is when you don't get back up. And, reader, you're going to get knocked down plenty. Plenty. The process of having your work critiqued, of querying for an agent, of submitting to publishers is brutal. Bone-grindingly brutal. Getting up after, say, receiving ten it's-not-you-it's-me style rejection letters and saying, "All right, let's send out ten more" is not easy.
But it's what you need to do.
Now, let's dovetail this into self-publishing. Or indie-publishing. Or whatever you want to call it.* I'm not going to say it's bad or wrong or misguided. Sometimes it is absolutely the right path for a writer to follow. It's not a bad thing to do, but it's an easy thing to do badly. And one of the biggest way it's done badly is for the wrong reasons.
For example, let's look at a few phrases that may sound familiar:
"The gatekeepers aren't interested in new authors."I've heard this sort of thing a lot. Usually from people just starting out. From people who haven't even finished one novel. From people who haven't made a concerted effort to acquire an agent or get their work published.
"You can't get an agent without being published, and you can't get published without having an agent."
"The 'traditional' publishing industry is going to die, so I'm not going to bother."
"I don't have time to do that sort of thing, I need to get this published now."
People who've admitted defeat before they even got in the game.
There's no value to that. None. Point to the fences and swing as hard as you can, and if you strike out no one can tell you it was from lack of trying. And to me, that's a hell of a lot better than letting yourself get beaned just so you can say you got on base.**
*- I'm personally fond of Chuck Wendig's "Author-Publisher" term, as it emphasizes what you need to do to do it right: wear two distinct hats.
**- I'm really not one for baseball metaphors, but here I find them apt.